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Ernest Borel
Ernest Borel is a watch manufacturer founded in 1856 in Neuchatel, Switzerland. They have traditionally focused on export markets outside Europe and won several awards in the late 19th century, including first place in the 1866 Neuchatel observatory timing accuracy competition. This was viewed by the company as an important marketing strategy for increasing the brand's value, since the Neuchatel observatory was famed at the time for its timekeeping accuracy.
== History ==
In 1876 they were awarded the "Premium Award" in Philadelphia, USA, and, in 1878, won the only "Precious Premium Award" given to the Swiss watch and clock industry in Paris, France that year. The company was run by the eponymous Borel family until 1975 when, owing to the 'Quartz crisis' affecting the entire Swiss watchmaking industry, it was sold on and became a member of the Synchron Group which consisted also of Cyma and Doxa.
Ernest Borel SA is headquartered at their new factory premises at Le Noirmont, Switzerland. Previously, it was located at La Chaux-de-Fonds, Switzerland. The current CEO of Ernest Borel is Renaud de Retz, who has been at the helm of the company since 2013.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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